Speak to Global Customers in Their Own Language
Published on November 21, 2016
By Evren Ay
“If I’m selling to you, I speak your language.
If I’m buying, dann müssen Sie Deutsch sprechen!” (then you must speak German)
The above quote is from Willy Brandt, a former German Chancellor and new research proves this adage once again.
Harvard Business Review suggests you to “Speak to Global Customers in Their Own Language”. According to studies, 72.4% of consumers said they would be more likely to buy a product with information in their own language.
One of the best gifts you can give your top clients - especially if their native language is different than yours - would be a personal message in their own language. MotaWord makes this easy. Just type in your message and get it translated into the language of your choice in no time. This brief video can show you how, in less than a minute. The only thing you should think about is finding the right words and sentiment.
If your resolution is to reach out to new clients in a different country and expand your offering in a new language by translating your website, your user’s guides or software, MotaWord is here to make it painless for you. We also commend you for your bravery and business acumen. Of course, translation is not the only thing you should do to reach a global customer base but thanks to MotaWord it is the fastest, easiest and most often overlooked portion of expanding your client base.
You can just go to our site and get an instant translation quote for your projects. If you want advice on best practices just reach out to us. Our account managers would be glad to walk you through and get you ready within days rather than weeks. You can order a translation now and get it done in no time by just visiting www.motaword.com.
Happy holidays to you and yours from all of us at MotaWord.← back to blog