SocialPubli

Published on Jan 8, 2020

by Marcos Dinnerstein

SocialPubli is a platform that connects brands with influencers. But not just any influencers. In specific, SocialPubli connects brands with micro-influencers, those people with fewer than 10,000 followers on their social media channels. But why should a brand use influencers who have so few followers compared with celebrity influencers?

SocialPubli’s studies show a 7x more effective Return On Investment (ROI) when micro-influencers are used when compared with campaigns using celebrity influencers. Why would this be? It’s not hard to see when you think about it. When thinking about what to cook for dinner tonight, who will sway you more, your mother or Michael Jordon promoting Campbell’s soup? The level of trust and engagement is much higher with micro-influencers. Trusted by major brands worldwide, including Amazon, Avon, Burger King, Ebay, Ikea, BMW, wallapop, and others, equally well-known.

When SocialPubli first came to MotaWord they were attracted to a few of the characteristics that make MotaWord unique:

  • No minimum fees

  • A distributed network of skilled translators working across multiple time zones

  • The collaborative nature of the work process

  • The native speakers who can localize social media content for specific countries

  • The speed of job completion

Each of these strengths that MotaWord brings to their work makes SocialPubli’s work significantly easier. 

Quality work, a collaborative work process, and speed of completion. These are qualities that MotaWord strives to offer each of our customers in the spirit of a true partnership.

About MotaWord
MotaWord is the world’s fastest professional translation platform. Through the use of cloud technologies, smart algorithms that manage projects around the clock and over 16 thousand professional translators MotaWord provides high-quality translations in any language 60% cheaper and 20 times faster than traditional translation agencies.


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